SBD/Issue 237/Classified Advertisements
SBJ In-Depth: Sponsorship
Published August 24, 2010
Sponsors continue to turn up the heat on sports properties to provide more value in their deals and more proof that those relationships are providing solid returns. In this must-read for marketers, timed around SportsBusiness Journal’s signature conference on sports marketing and sponsorship, we will look at the details that went into some of the most recent deals, how sponsors are activating around those partnerships, the metrics being employed to measure ROI, and the most active categories. Publishing Date: September 20 Ad Close: September 7 Materials Close: September 8.
For more information, contact Julie Tuttle, National Director of Advertising at 212 500 0711 or firstname.lastname@example.org.