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SBD/Issue 232/Sponsorships, Advertising & Marketing
Wyndham Renews Title Sponsorship Of Greensboro PGA Tour Stop
Published August 17, 2010
Wyndham Worldwide has struck a two-year extension on its entitlement of the PGA Tour stop in Greensboro, N.C., keeping Wyndham on the tournament's title through '12. An announcement is expected at a press conference later this afternoon. Wyndham's original deal was four years and ran through this week's tournament at Sedgefield Country Club, which is the final event before the Tour's FedEx Cup begins. Financial terms of the deal were not available. Wyndham Worldwide includes the hotel group, vacation ownership and hospitality units.