Quote of the Day
"The name, the brand, ought to reflect the membership. Until we finish with the membership, we won't deal with a logo or name."
-- Pac-10 Commissioner Larry Scott, on potential changes that could be made if more schools are added to the conference (STAR-TELEGRAM, 6/11).
World Cup Begins In South Africa Amid Fanfare
After months of anticipation, the FIFA World Cup is underway in South Africa, as the home country and Mexico play to a 1-1 draw in the first match. The game is preceded by a 40-minute opening ceremony that includes a military fly over, though at least one report notes traffic congestion around Soccer City stadium caused many to miss the pregame festivities. While logistics are a concern, the general feeling among panelists on THE DAILY’s first World Cup roundtable is that local officials are committed to tend to problems such as traffic flow and stadium security. In other World Cup news, Nike is deemed the early “social-media marketing star” despite having no official affiliation with FIFA or the World Cup. Also, ESPN’s British Invasion is underway, as the net’s game analysis has a decidedly U.K. feel to it.
ABC continues strong showing for NBA Finals as Game Four earns 11.6 overnight for Celtics' win.
Jets reducing prices of about 18,000 PSLs up to 50% in latest effort to sell remaining inventory.
Band Of Horses
Churchill Downs to host '11 Breeders' Cup after Santa Anita permanent site talks fail.
Waving The Magic Wand
Leonsis officially takes charge of Wizards, says nickname will stay but uniforms may change.
Rocky Mountain Hi
Pac-10 begins considering next step after Colorado joins, leaves Big 12.
Officially The Fish Tank
Two aquariums to be installed in backstop at new Marlins downtown ballpark.