Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/Issue 181/Sports Media
YES Using New Slo-Mo Camera With Up To 1,000 Frames Per Second
Published June 3, 2010
|YES Network Will Use Super Slow-Motion
Camera For All Remaining Home Games
YES Network has signed a deal with Chicago-based Fletcher Sports to use a super slow-motion camera, dubbed for now YES-MO, for the rest of the year, using it for all remaining home games and select road games. Building upon technology introduced earlier this year at the annual show for the National Association of Broadcasters, the native HD camera is able to show slow-motion replays of up to 1,000 frames per second, roughly 11 times some other slow-motion systems, and is also usable for normal live production as well. SportsNet N.Y. in April participated in the initial tests of the super slow-motion system, and continues to use it periodically this season as the technology finds rapid acceptance with both regional and national broadcasters. "We believe there is real value in this, and that it presents a huge enhancement to the broadcast. It's definitely a hot topic in the industry," said Ed Delaney, YES Network VP/Operations of the super slow-motion cameras. "And we're fortunate that we have management that wants to be out on the forefront." YES is now working on finding a corporate sponsor for YES-MO, similar to several other sponsored in-game broadcast elements it has.