SBD/Issue 177/Events & Attractions

Will Meadowlands Super Bowl Lead To More Cold-Weather Sites?

Will Meadowlands Stadium's Landing Of A
Super Bowl Increase Other Cold Cities' Chances?

It remains unclear "whether the chances had been bolstered" for cities "with chilly weather in February to host a Super Bowl" following New Meadowlands Stadium yesterday landing Super Bowl XLVIII in '14, according to Mark Maske of the WASHINGTON POST. Redskins Owner Daniel Snyder said he thought DC "should get one, no matter what." Snyder: "It is the nation's capital." Giants Chair & Exec VP Steve Tisch said Snyder "'may be right' in believing that Washington should host the game." Tisch: "I don't think it's at all unrealistic for (New England Patriots owner) Bob Kraft, for Dan Snyder. We're opening a door. One thing that will be significant is 2014 and how it all goes -- logistically, the weather. If things go relatively well, I think it's going to be better than a long shot that other East Coast cities try to do what we did. I think that's going to be a big factor." But Maske notes some owners "seemed to regard this as a one-time-only maneuver tied to the enormity of the New York market and the construction" of New Meadowlands Stadium. Giants President & CEO John Mara: "Let's face it: There's only one New York City, and we have a stadium that I think is second to none" (WASHINGTON POST, 5/26).

ONE AT A TIME: In N.Y., Manish Mehta notes NFL Commissioner Roger Goodell yesterday "stopped short of saying that yesterday's vote would open the door for places such as Philadelphia, Chicago, Green Bay, Denver or Washington, D.C., that may have an eye on the game's showcase event." Goodell: "I think each game is going to be made on an individual basis. I do believe that New York is a unique market. I think the membership recognizes that." Buccaneers co-Chair Joel Glazer: "This is about New York and a unique situation. We'll see how the experience is and see how everything goes from there" (N.Y. DAILY NEWS, 5/26). Steelers President Art Rooney II: “As far as I’m concerned, it’s a one-time exemption. In the future, we have to stick to our guidelines” (NJ.com, 5/25). Lions President Tom Lewand: “I certainly don’t think there’s any appetite at all to make it a regular occurrence. But as a once-in-a-generation kind of event, I can see where there’s a certain level of excitement” (DETROIT NEWS, 5/26). Mara said of future northern Super Bowls, "Let's get through this one first" (Newark STAR-LEDGER, 5/26). The AP’s Jaime Aron noted, “If the NFL decides to wait and see how this foray into the great outdoors in winter goes, it could be until about 2019 or 2020 to try again because it takes a year or two to put together a bid for a game that's another four years away” (AP, 5/25).

Snyder Hopes DC's Chances Of Hosting A
Super Bowl Improved By N.Y. Winning Bid
ONCE THE CAT'S OUT OF THE BAG....: USA TODAY's Jarrett Bell writes staging the Super Bowl "at open-air stadiums in other Northern venues just received a gust of optimism." Snyder indicated that given the Giants and Jets' successful bid, DC "now has a better chance of landing a Super Bowl." Snyder: "This probably helps us in a big way. A positive experience in 2014 could help sway anybody who is hesitant because of their perceptions about cold weather" (USA TODAY, 5/26). FANHOUSE.com's Josh Alper noted Snyder "might be the first owner to express this viewpoint, but you can be sure he won't be the last one to jockey for the game." Alper: "Once the seal is broken on playing the game outdoors in wintry environs, there's nothing to stop Patriots owner Robert Kraft and Broncos owner Pat Bowlen, among others, from trying to leverage their investments in the league into a Super Bowl in the future" (FANHOUSE.com, 5/25). In Toronto, Mike Ganter writes, “Don’t tell me Daniel Snyder is going to happily go along with a Super Bowl in New York if he doesn’t have some assurances that the opportunity now exists for him to host one in Washington” (TORONTO SUN, 5/26). In New Jersey, J.P. Pelzman writes there is "nothing stopping owners of franchises in other cold-weather cities from saying 'what about us?' now that this barrier has been broken" (Bergen RECORD, 5/26). ESPN's Tedy Bruschi: "All of these other owners in cold-weather cities are hoping and praying it goes well ... because if that happens then the door gets opened" ("NFL Live," ESPN, 5/25).Tisch said, "Will other East Coast teams try to do the same? I'm sure they will. I think we opened the door to a lot of new possibilities. Hopefully, history will keep being made and remade and remade, and we made it today" (NFL Network, 5/25).

OTHER TEAMS SPEAK OUT: Eagles Owner Jeff Lurie said that he "definitely will explore the possibility of a Philadelphia Super Bowl, but acknowledged that warm-weather cities or cities with a domed stadium always are going to have the upper hand." Lurie: "We certainly have an outstanding combination of assets, including an expansive infrastructure built to host large events and conventions. ... If the league supports more northern games, we would pursue" (PHILADELPHIA DAILY NEWS, 5/26). Bears President & CEO Ted Phillips said it is "hard to say" whether other cold-weather sites might be considered. Philips: "I would look at it as more of a unique opportunity, but that doesn't prevent anybody from applying if they meet all the qualifications" (CHICAGO SUN-TIMES, 5/26). Ravens coach John Harbaugh: "You put one in New York, then come on down here to Baltimore and we'll have a Super Bowl, too. That's what I'd be for. Baltimore built a stadium, put a lot of money into a brand new stadium. So you start bringing it up here, I think we want one" (BALTIMORESUN.com, 5/25). Meanwhile, in Boston, Albert Breer notes Robert Kraft "wasn't particularly optimistic that the Patriots would ever be able to lure the Super Bowl to Gillette Stadium." Kraft: "I think for us it's probably, realistically, not going to happen" (BOSTON GLOBE, 5/26). Broncos CEO Joe Ellis in an e-mail said there are "no plans" for Denver to pursue the Super Bowl. But in Colorado Springs, Frank Schwab noted Bowlen has “publicly stated his desire for Denver to host a Super Bowl before, so there’s a chance he could try again” (GAZETTE.com, 5/25).

SOON TO BE A TREND? In N.Y., Judy Battista writes cold-weather Super Bowls "are unlikely to become the norm, but the NFL has made no promise that the New York-New Jersey game would be a one-time cold-weather event" (N.Y. TIMES, 5/26). The WALL STREET JOURNAL's Darren Everson writes, "Enough with Super Bowls in Tampa and Jacksonville." It is "easy to understand why the NFL has, until now, put the Super Bowl in a warm place." The league "wanted to make sure people would go," but those days "are over" (WALL STREET JOURNAL, 5/26). Meanwhile, in L.A., Sam Farmer wrote it will be "very interesting to see what happens this decade" in terms of future Super Bowl sites, "because it's entirely possible there will Super Bowls in Los Angeles and London, whether those cities have teams or not." DC, Chicago and New England "can also make compelling arguments for playing host to the games" (LATIMES.com, 5/25).

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