SBD/Issue 176/Franchises

Team Teal Civic Initiative Credited For Surge In Jags Ticket Sales

Team Teal Seems To Have
Boosted  Jags' Ticket Sales

The Jaguars said that they have sold "more than 10,000 season tickets this year, more than any other year in Jaguars history with the exception of the team's inaugural season, and many are pointing to" civic initiative Team Teal as the "driving force behind burgeoning sales," according to Abel Harding of the FLORIDA TIMES-UNION. Former Jaguars OT Tony Boselli and former Florida Times-Union Publisher Carl Cannon, "who are spearheading Team Teal's effort, now say they believe there's a strong possibility the Jaguars will be able to avoid blackouts altogether in 2010." Jaguars Senior VP/Sales & Marketing Macky Weaver: "It's hard to determine exactly how many sales (Team Teal) is responsible for. But, their willingness to speak to large numbers has been the contributing factor." Harding noted season tickets "have been selling at an average of 150 per day, putting season ticket renewals and new sales at 34,939 as of Thursday." When 2,100 group tickets "are factored in, the Jaguars say they are now roughly 13,000 tickets away from 50,957 -- the magic number that will prevent blackouts." Team Teal "has grown to more than 527 teams that range from church groups to golf clubs, all headed by captains intent on expanding them, and 2,536 members," who have been "pushing multi-year season ticket deals that range in price" from $300-3,500. Team Teal organizers said that the group "has held more than 50 events ... and spoken to more than 9,500 people," and Jaguars Owner Wayne Weaver and other team officials "have become a fixture on the Team Teal circuit." But Harding noted "no single volunteer has been more visible than Boselli," who has made "more than 45 appearances" (FLORIDA TIMES-UNION, 5/23).

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