SBD/Issue 163/Sports Industrialists

Executive Transactions

Burton earlier this week announced the departure of CEO LAURENT POTDEVIN after 15 years with the company. Potdevin plans to pursue other opportunities, and will remain as a consultant and advisor to Burton. Burton Chair JAKE BURTON will assume the CEO role on an interim basis while the company searches for Potdevin's successor (Burton).

EXECS: NFL Alumni Inc. has elected NFL Alumni Association Exec Dir GEORGE MARTIN as President & CEO, succeeding FRANK KRAUSER (, 5/5)....Majestic Athletic promoted STEVE ROCHE to Dir of MLB Team Services and DONNA ERNEY to Team Services Manager (Majestic Athletic)....NASCAR named Turner Motorsports PR Account Manager AMANDA ELLIS Communications Manager for the Camping World Truck Series (NASCAR)….Michigan Int'l Speedway named FS Detroit Senior Account Exec CHRIS BUSYN Corporate Partnerships Exec (MIS).

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