Quote of the Day
"If you have a bad night in baseball, you have a larger canvas to get it right and work with the sponsor. In football, there is a lot more pressure to get it right."
-- Dolphins CEO Mike Dee, who spent 15 years in MLB, on the difference between MLBand the NFL (THE DAILY).
Top Stories

Woods Makes Anticipated Return To Golf Today The Masters traditionally is the most anticipated golf event on the calendar, but this year’s edition has an unprecedented buzz due to the return of a certain four-time winner. As Tiger Woods begins the tournament under a spotlight rarely seen in sports, most headlines today revolve around his controversial new Nike ad. A somber Woods stares into the camera while the voice of his late father is heard in the background, an approach called both “creepy” and “brave.” Both CBS and ESPN indicate they will not dwell on the incidents in Woods’ personal life since the Thanksgiving night car accident during their broadcasts, though CBS' Sean McManus says he has not told his announce team what is off limits.
A Change In Priorities
Successful recovery from cancer surgery could be part of reason Shinn looks ready to sell Hornets to Chouest, possibly by end of the week.
On Thin Ice
Ice Edge frustrated with Glendale, prepared to drop out of bidding for Coyotes.
Let's Speed It Up A Bit!
Umpire Joe West calls slow pace of play of recent Yankees-Red Sox games a "disgrace to baseball."
Forward Progress
Momentum for Vikings stadium deal starting to build in Minnesota state Legislature.
Husky Numbers
ESPN sees ratings, viewership jump for latest UConn women's Final Four triumph.
Youth Gone Wild
Spectacular rookie Jason Heyward re-energizing a Braves fan base jaded in recent years.
Ready For The Spotlight
Evan Longoria called the new face of MLB as he is building national appeal with new ads.
Give & Go
SBJ/SBD Sports Facilities & Franchises conference winds down today with candid discussion between sponsorship buyers, sellers.





