SBD/Issue 102/Sports Industrialists

iHoops' Weiberg Leaving To Become Pac-10 Deputy Commissioner

Kevin Weiberg's Role With
Pac-10 Effective April 12
iHoops yesterday announced KEVIN WEIBERG, CEO of the joint NBA/NCAA youth basketball initiative, will be leaving to become Deputy Commissioner & COO of the Pac-10 Conference. Weiberg was named iHoops CEO in November '08. Prior to that, he served as Big Ten Network (BTN) VP/University Planning & Development and was Big 12 Commissioner from '98-'07 (THE DAILY). In Seattle, Bud Withers notes Weiberg's role with the Pac-10 will be "effective April 12, in what constitutes a restructuring of duties at the top of the conference." Pac-10 Commissioner LARRY SCOTT's seven months on the job "persuaded him that a deputy commissioner could be important in trying to better market and position the conference." Scott said that Weiberg "will help with 'day-to-day management,' as well as being a 'partner and counselor' in strategic decisions." Withers notes "two topics that no doubt will occupy some of Weiberg's time: the possibility of conference expansion and a potential league TV network." Weiberg said of his 18 months with the BTN, "I left it feeling pretty good about the potential such a network carries. It's a wonderful way for universities to extend their brand, and it's great exposure for sports that don't receive much of it. Having said that, there are challenges. It's not easy to get (a network) distributed. I do think it's something that needs to be considered as the Pac-10 considers its range of possibilities for the future" (SEATTLE TIMES, 2/9). Scott said he hired Weiberg because he "dealt with some of the most complicated issues -- from expansion to TV networks to media rights in general" during his time with the Big 12 and BTN. Scott said if the conference was "ever going to look at expansion, this would be the logical time" because negotiations for a new TV deal will begin next year (, 2/8).

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