Phillies Ahead Of '09 Full-Season Equivalent Ticket Sales Mark

By Eric Fisher, Staff Writer, SportsBusiness Journal

The Phillies have surpassed their '09 season-ticket sales base, selling nearly 27,000 full-season equivalents for the '10 season, about 10% ahead of the 24,600 FSEs sold for '09. The club is anticipating selling another 1,000 FSEs before the season starts. Thanks in part to a popular Sunday-only mini-plan, the Phillies' Sunday home games this season each have a pre-sold base of more than 38,000 people per game. The club is coming off its second straight National League pennant, but it also is buoyed by an improving economy. "It's really all come together for us. We have an incredibly loyal and passionate fan base," said Phillies VP/Sales & Ticket Operations John Weber. "Our baseball operations team has retained our core players, so they've established continuity there while still making acquisitions to improve our club. Players enjoy playing here, and while economically it's still tough, we're up and are seeing lift. It's all intertwined."