AFC/NFC Title Games Sunday Off From '16 Jazz Will Transfer Ownership To Family Trust Bucks Seeing Increased Attendance, TV Ratings T'Wolves Purchase NBA D-League Iowa Energy Media Notes SBJ In-Depth: The Education Issue Colts Not Returning Training Camp To Anderson Hornets Offering College Scholarships Blank Taking All Falcons Employees To Super Bowl NFL Again Hosting Women's Summit
SBD/Issue 88/Sponsorships, Advertising & Marketing
Kobe Teams With George Lopez To Launch New Nike Basketball Shoe
Published January 20, 2010
|Bryant (l), Lopez (r) Host "Nike Live" To
Promote New Zoom Kobe V Shoe
DROP IT LIKE IT'S HOT: BRAND REPUBLIC's Maisie McCabe reports adidas has released a new ad featuring David Beckham and rapper Snoop Dogg to promote the brand's new "Star Wars" collection of shoes and apparel. The promo is "set at a block party," and as "Star Wars" music plays the "party turns sinister and Darth Vader appears through the mist." The new collection is "out this week and includes junior and adult sizes" (BRANDREPUBLIC.com, 1/20).
|Watch The Latest adidas Spot|