Nick Saban Celebrates Alabama's Latest Title

Alabama finds itself back atop the college football world after capturing its first National Championship since '92. The Crimson Tide getting out to a big 24-6 lead before Texas mounted a second-half comeback does not appear to have impacted the ratings too much -- the 18.2 overnight rating is up 8.3% from Florida's victory over Oklahoma last season. Most pundits agree ABC delivers a strong broadcast overall, showing its strength in handling Colt McCoy's injury and demonstrating why "college football's national championship game finds itself in better hands" with ABC/ESPN than Fox. Thursday night marks the last time one of the sport's most important bowls will appear on broadcast TV for the foreseeable future, as the entire BCS package will move to ESPN beginning next season. But the Worldwide Leader remains confident that the sport's strong ratings will make the transfer.

It's Now Or Never
As the NFL's second season kicks off, sponsors make playoff activation plans; Cowboys poised to cash in on first postseason at new stadium.

Love Me Tender
Final tally of regular-season ratings sees NFL earn its highest game viewership since '90.

A Big Hunk O' Love
Dolphin Stadium renovation plans take inspiration from Safeco Field, European soccer facilities with innovative roof design.

All Shook Up
Nets ban in-flight gambling on heels of Arenas' suspension; could league-wide edict be next?

A Little Less Conversation
USSF sanctions new second-division soccer league in joint effort with USL, NASL. 

That's All Right
NFL agent Jeff Sperbeck leaving Octagon after nearly a decade to launch his own agency. 

I Want You, I Need You, I Love You
Audi of America returning as a Super Bowl advertiser for the third consecutive season.

Don't Be Cruel 
Boston Univ., BC take their heated hockey rivalry outside to the friendly confines of Fenway.