SBD/Issue 76/The Back of the Book

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  • Overnight Nielsen Ratings From Weekend Sports Telecasts

    The chart below lists overnight Nielsen ratings from New Year's weekend sports telecasts (THE DAILY).

    SHOW
    DATE
    NET
    TIME
    RAT.
    Brut Sun Bowl: Oklahoma-Stanford
    12/31
    CBS
    2:00-6:00pm
    3.6
    Tournament of Roses Parade
    1/1
    ABC
    11:00-1:00pm
    4.2
    Capital One Bowl: Penn St.-LSU
    1/1
    ABC
    1:00-4:30pm
    6.9
    Rose Bowl: Ohio St.-Oregon
    1/1
    ABC
    5:00-8:30pm
    13.8
    Konica Minolta Gator Bowl: FSU-WVU
    1/1
    CBS
    1:00-5:00pm
    4.3
    Allstate Sugar Bowl: Florida-Cincinnati
    1/1
    Fox
    8:45pm-12:00am
    9.2
    Bridgestone NHL Winter Classic: Flyers-Bruins
    1/1
    NBC
    1:00-4:00pm
    2.6
    Figure Skating: Brian Boitano Spectacular (taped)
    1/1
    NBC
    4:00-6:00pm
    1.3
    NCAA Basketball: (regional)
    1/2
    CBS
    1:00-3:00pm
    1.1
    NCAA Basketball: Louisville-Kentucky
    1/2
    CBS
    3:30-6:00pm
    1.8
    AT&T Cotton Bowl: Ole Miss-Oklahoma St.
    1/2
    Fox
    2:00-6:00pm
    4.7
    Lucas Oil Off-Road Racing (taped)
    1/2
    NBC
    2:30-3:30pm
    0.4
    Golf: "Ticket To The Tour" (taped)
    1/2
    NBC
    4:30-6:00pm
    0.5
    "The NFL Today"
    1/3
    CBS
    12:00-1:00pm
    2.9
    "NFL on CBS": Steelers-Dolphins (70%)
    1/3
    CBS
    1:00-4:15pm
    12.3
    "NFL on CBS": (regional)*
    1/3
    CBS
    4:15-7:30pm
    9.5
    "Fox NFL Sunday"
    1/3
    Fox
    12:00-1:00pm
    4.1
    "NFL on Fox": (regional)
    1/3
    Fox
    1:00-4:15pm
    11.7
    "NFL on Fox": Eagles-Cowboys (79%)
    1/3
    Fox
    4:15-7:30pm
    16.3
    "The OT"
    1/3
    Fox
    7:30-8:00pm
    8.2
    Figure Skating: Smuckers Stars on Ice (taped)
    1/3
    NBC
    4:00-6:00pm
    1.3
    "Football Night In America"
    1/3
    NBC
    7:30-8:15pm
    5.1
    "Sunday Night Football": Bengals-Jets
    1/3
    NBC
    8:30-11:45pm
    11.4

    NOTES: * = CBS' NFL regional window featured Ravens-Raiders in 76% of markets. ** = Fox' NFL regional window featured Giants-Vikings in 63% of markets.

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