The Sports Business Year That Was: A Look Back At ‘09

Beginning today and continuing through the end of this week, THE DAILY looks back at the sports business year of '09. Over the next three days, we will share with you our thoughts on what were the most important stories of the year, as well as look ahead to what issues the industry will be watching in '10. Today, we present the ideas that we liked best, along with some of the year's memorable ads and a review of the year in marketing. We also present a handful of instances that left us with our mouths open saying, "Really?" Additionally, we begin our annual list of best quotes of the year, which will continue through Friday.