Double Birdie: PGA Tour Names Quail Hollow Tourney Best In Class

By Jon Show, Staff Writer, SportsBusiness Journal

The Quail Hollow Championship was named the best event on the PGA Tour in '09 by the Tour’s tournament business affairs group. The Tiffany trophies were presented to tournament directors during their annual meetings last night in Ponte Vedra Beach, Florida. The most decorated event for '09 was the Crowne Plaza Invitational in Ft. Worth, which received three awards and was also the runner-up in the Best in Class category. The Tournament Advisory Council awards, created last year by the PGA Tour’s tournament business affairs group, expanded from 11 to 13 categories this year to include awards for best pro-am and best use of players.

OH, CANADA: The CN Canadian Women’s Open was named the event with the best sales and marketing campaign on the LPGA in '09 by the LPGA’s Tournament Owners Association, which presented its Gold Driver Awards earlier this month during annual meetings in San Diego. The Evian Masters, P&G Beauty NW Arkansas Championship and CVS/pharmacy LPGA Challenge were the top winners with two awards each. The TOA hands out awards in 13 different categories primarily built around sales and marketing efforts.