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SBD/Issue 45/Sports Media
Final Nielsen Ratings From Recent Sports Telecasts
Published November 13, 2009
The chart below lists final Nielsen ratings from recent sports telecasts (THE DAILY).
|
TELECAST
|
DATE
|
NET
|
TIME
|
RATING
|
|---|---|---|---|---|
|
"Sunday Night Football": Cowboys-Eagles
|
11/8
|
NBC
|
8:31-11:50pm
|
13.1
|
|
"NFL on CBS": Chargers-Giants (87%)
|
11/8
|
CBS
|
4:17-7:14pm
|
11.8
|
|
"NFL on Fox": (single)
|
11/8
|
Fox
|
1:03-4:18pm
|
9.7
|
|
"NFL on CBS": (regional)
|
11/8
|
CBS
|
1:03-4:15pm
|
8.7
|
|
"Football Night In America"
|
11/8
|
NBC
|
7:30-8:22pm
|
5.8
|
|
NCAA Football: LSU-Alabama
|
11/7
|
CBS
|
3:30-7:11pm
|
4.3
|
|
NCAA Football: (regional)
|
11/7
|
ABC
|
8:06-11:22pm
|
3.6
|
| NCAA Football: (regional) |
11/7
|
ABC
|
3:30-6:46pm
|
3.7
|
| NASCAR Sprint Cup: Dickies 500 |
11/8
|
ABC
|
3:15-7:32pm
|
3.7
|
| "Fox NFL Sunday" |
11/8
|
Fox
|
11:00am-1:00pm
|
2.9
|
| MMA: Strikeforce: Fedor Emelianenko-Brett Rogers |
11/7
|
CBS
|
9:00-11:24pm
|
2.5
|
| "The NFL Today" |
11/8
|
CBS
|
12:00-1:00pm
|
2.2
|
| NCAA Football: Navy-Notre Dame |
11/7
|
NBC
|
2:47-6:16pm
|
1.9
|
| "NASCAR Countdown" |
11/8
|
ABC
|
2:30-3:15pm
|
1.6
|
| "College Football Today" |
11/7
|
CBS
|
3:00-3:30pm
|
1.0
|
| Breeders' Cup World Championship |
11/7
|
ABC
|
1:30-3:30pm
|
0.9
|
| PBR Built Ford Tough World Finals |
11/8
|
NBC
|
4:00-6:00pm
|
0.8
|
| ISU Grand Prix of Figure Skating (taped) |
11/8
|
NBC
|
2:00-4:00pm
|
0.7
|
| Traxxas Torc Truck Series (taped) |
11/8
|
ABC
|
1:30-2:30pm
|
0.5
|
| World of Adventure Sports (taped) |
11/8
|
NBC
|
1:00-2:00pm
|
0.3
|
|
TELECAST
|
DATE
|
NET
|
TIME
|
U.S.
|
CABLE
|
VIEWERS (000)
|
|---|---|---|---|---|---|---|
|
"Monday Night Football":
Falcons-Saints |
11/2
|
ESPN
|
8:30pm-12:17am
|
7.7
|
8.9
|
12,374
|
|
NCAA Football:
Northwestern-Iowa |
11/7
|
ESPN
|
12:01-3:03pm
|
2.1
|
2.4
|
3,099
|
|
"Monday Night Countdown"
|
11/2
|
ESPN
|
7:00-8:30pm
|
2.0
|
2.3
|
3,051
|
|
NCAA Football:
Vanderbilt-Florida |
11/7
|
ESPN2
|
7:15-10:18pm
|
1.8
|
2.1
|
2,925
|
|
NBA: Bulls-Cavaliers
|
11/5
|
TNT
|
8:17-10:51pm
|
1.6
|
1.8
|
2,354
|
| NCAA Football: Virginia Tech-East Carolina |
11/5
|
ESPN
|
7:30-11:03pm
|
1.6
|
1.8
|
2,336
|
| NCAA Football: Florida State-Clemson |
11/7
|
ESPN
|
7:42-11:20pm
|
1.4
|
1.6
|
2,239
|
| "Sunday NFL Countdown" |
11/8
|
ESPN
|
10:46am-1:00pm
|
1.4
|
1.6
|
1,996
|
| "College GameDay" |
11/7
|
ESPN
|
9:59am-12:01pm
|
1.4
|
1.6
|
1,959
|
| NCAA Football: Boise State-Louisiana Tech |
11/6
|
ESPN2
|
7:57-11:23pm
|
1.2
|
1.4
|
1,751
|
PLAYING THE CARDS YOU'RE DEALT: ESPN's coverage of the World Series of Poker Main Event final table Tuesday earned a 1.8 cable rating, down from the 1.9 rating earned last year. ESPN's 15-week schedule of WSOP coverage this year included 31 telecasts averaging a 1.0 cable rating, even with '08. However, average viewership this year was 1.228 million viewers up 7% from '08, with the males 25-54 demo also up 13% (ESPN).
NOTES: Fox Soccer Channel's (FSC) broadcast of Manchester United-Chelsea Sunday earned a 0.7 cable rating (371,000 viewers), making it FSC's second-highest rating since measurement began in October '08 (FSC)....Last Sunday's Cardinals-Bears game on WFLD-Fox earned a 22.3 rating, marking the "worst rating of the season for the team" (CHICAGOBUSINESS.com, 11/10)....TSN's 72 CFL broadcasts this season averaged 600,000 viewers, marking a 51% increase from last season's 397,000. The most-watched regular-season game was the B.C. Lions-Saskatchewan Roughriders game on October 24 (TSN).
