Classified Advertisements Runner's World Publisher Talks Boston Marathon UFC Projected To Sell Out In Orlando Emmert Defends Scholarship Values, Insurance Plan New Bucks Owners Open To Local Investors Bengals, County Reach Stadium Upgrades Deal Bettman Praises Shanahan's League Office Work Dierdorf Joins Michigan Booth For Football Louisville, Adidas Ink Five-Year Extension SBJ In-Depth: Action Sports
Upcoming Conferences and Events
SBD/Issue 43/Sponsorships, Advertising & Marketing
Arkansas, Nike Agree To Five-Year Footwear And Apparel Deal
Published November 11, 2009
The Univ. of Arkansas (UA) and Nike have agreed to terms on a five-year all-sports agreement that will provide the school with footwear and apparel for all 19 intercollegiate sports teams. Nike will become the exclusive provider for UA athletics beginning July 1, 2010 (UA). In Arkansas, Todd Gill noted the school's contract with adidas expires next year. UA Vice Chancellor & AD Jeff Long said, "Nike is the most coveted brand in collegiate athletics and has a tremendous reach in the United States and worldwide" (FAYETTEVILLEFLYER.com, 11/10). Nike provided apparel for UA for two years before adidas "stepped in with an all-sports deal in 2003" (WHOLEHOGSPORTS.com, 11/10).