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NHL Might Try To Renegotiate Coyotes' Jobing.com Arena Lease
Published November 11, 2009
|Potential Bidders Will Likely Find Coyotes'
30-Year Lease For Jobing.com Arena Troubling
SALES PITCH: SPORTSBUSINESS JOURNAL's Tripp Mickle notes during the last six months, the Coyotes "lost more than half" of their 5,500 season-ticket holders and a "number of key personnel." In the "wake of the departures, the Coyotes have looked elsewhere for assistance on ticket and corporate sales." The team hired Phoenix-based Ticket Sales University and New Jersey-based telemarketing group Turnstile Ticketing to "assist in the team's ticket sales effort." Because the season is already under way, Coyotes President & COO Doug Moss "shifted the front office's sales focus from selling season tickets to selling group packages." The team also "created a number of new offerings to try to entice people to buy tickets." Moss: "I don't see a sellout out there in the future, but the better the team plays, and the more programs we put in place, the better attendance will be." Moss is "looking to hire a full-time consultant to assist and manage the five-person corporate sales staff" (SPORTSBUSINESS JOURNAL, 11/9 issue).