Rolling Stones Unveil Summer Tour Emmert Ups Rhetoric On Indiana Law Vail Resorts To Buy Australia's Perisher IronBirds Get Ballpark Naming-Rights Partner Bucks To Unveil New Color Scheme Rays Ballpark Quest "At A Standstill" Nassau Coliseum May Get Foreign Funds Panini Signs Mariota Card Deal Hublot Signs Borna Coric As Endorser ESPN To Carry NBA D-League Playoffs
Upcoming Conferences and Events
SBD/Issue 28/Sponsorships, Advertising & Marketing
Published October 21, 2009
|HBC's Red Mittens For '10 Games
Have Become Runaway Bestseller
HITTING THE SLOPES: In Boston, Donna Goodison reports New Balance is "jumping into action sports with the launch of a snowboarding line." New Balance has "partnered with California snowboarding brand 686 on the '686 Times New Balance' collection of snowboard boots, sneakers, jackets and T-shirts." New Balance will debut the collection tomorrow night at the Concepts sneaker store in Cambridge's Harvard Square outside Boston (BOSTON HERALD, 10/21).
Blanco Signing Autographs
During Appearance In Chicago
DRIVING IN CIRCLES? In Indianapolis, Curt Cavin reported news of a new title sponsor for the IndyCar Series "should come later this week or early next week." Cavin: "We'll see. If it happens in this round, it will be Izod" (INDYSTAR.com, 10/20).