SBD/Issue 21/Classified Advertisements
SBJ In-Depth: The Future of Television Rights Fees
Published October 12, 2009
Over the next few years, many of the major sports properties and events will face renewals of their television agreements. These rights fees, traditionally the key revenue stream for sports leagues, are becoming more and more at risk as media companies cut budgets and face tighter financial scrutiny. This report will look at which properties and events are best positioned to maintain a rights fee and stay on broadcast television, and which ones will likely see changes to their business model and be forced to re-evaluate their media strategy. Publishing Date: November 9 Close: October 26 Materials Close: October 28.
For information on advertising, contact National Ad Director Julie Tuttle at 212-500-0711 or firstname.lastname@example.org.