Discount Tire To Sponsor Keselowski's Nationwide Entry In '10

By Michael Smith, Staff Writer, SportsBusiness Journal

Penske Racing has reached a multi-year deal with Discount Tire to sponsor Brad Keselowski’s No. 22 Nationwide Series Dodge beginning next year. Financial terms were not released, but Discount Tire will be on the car for at least 26 races in '10. Discount Tire will also join Penske Racing’s IndyCar Series program as an associate sponsor on the team’s Indianapolis 500 entries next season. Founded in Ann Arbor, Michigan, in '60, Discount Tire has 750 stores in 22 states.