Steelers' Villanueva Stars In Ad For USAA Octagon Formally Announces Rebrand HBO Moving Production Of "Ballers"? Mercedes-Benz Stadium Adds Scana As Partner Bevacqua Enthused By Response For Ryder Cup NHL Reportedly Set To Launch In-Arena App Chris Evert Places Boca Raton Estate On Market Syracuse Wrapping Up MetLife Stadium Deal LA 2024 Bid Gets $250M Guarantee From State Concerts Expected To Boost U.S. Grand Prix Crowds
SBD/Issue 244/Sponsorships, Advertising & Marketing
Chevrolet Exec Dewar Says Company Remains Committed To NASCAR
Published September 9, 2009
|Dewar Says Chevrolet Committed To NASCAR
For Long Haul, But Has No Plans To Add Teams
INTERESTED IN DANICA: With IndyCar driver Danica Patrick reportedly planning to race in some Nationwide and Camping Truck series races beginning next year, ESPN's Ed Hinton noted sponsorship "is not going to be an issue" for Patrick. Hinton: "She is going to be an exception to the bad economy. ... Chevrolet is very interested in Danica. Whatever manufacturer in NASCAR signs Danica, that's going to be a huge branding boost for them" ("NASCAR Now," ESPN2, 9/6).