SBD/Issue 238/The Back of the Book

ESPN Sports Poll: What Type Of TV Service Do Fans Have?

The ESPN Sports Poll, a service of TNS Sport, asked sports fans about their television service and whether they owned a digital television recorder and a digital TV set. The following are the results of the survey conducted from January to June '09 (ESPN Sports Poll).

 
TOTAL
n=11928

LIGHT
FAN
1788

CASUAL
FAN
4924
AVID
FAN
3552
What type of television service do 
you have in your home?
Cable
58.4%
54.9%
58.0%
60.2%
  Satellite
29.9%
27.5%
30.4%
32.0%
  FiOS
2.0%
2.7%
1.9%
2.2%
  U-verse
0.8%
0.8%
0.9%
0.8%
  Free TV Only
9.2%
14.4%
8.8%
5.2%
Among Respondents With Cable Service
Cable service is the new Digital Cable service or the regular cable service? Digital cable service
46.7%
42.3%
47.3%
53.2%
  Regular cable service
53.3%
57.7%
52.7%
46.8%
Does your household own a 
digital television recorder?
Yes
42.8%
36.9%
43.1%
49.3%
  No
57.2%
63.1%
56.9%
50.7%
To the best of your knowledge, does your household own any kind of digital TV set? yes
45.4%
38.0%
45.9%
53.8%
  No
54.6%
62.0%
54.1%
46.2%
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