SBD/Issue 232/OlympicsPrint All
Bach Considered Likely Replacement For Rogge
CLEARING THE AIR: In Vancouver, Damian Inwood noted Rogge "sparked a media blizzard when he said 'a bit more promotion would be useful,' in response to questions" regarding the '10 Vancouver Games, and the IOC has "quickly skated in to 'clarify' Rogge's comments." IOC Dir of Communications Mark Adams: "The president did not say that VANOC was 'falling short.' Indeed, he pointed out how great the Vancouver Games will be, how supportive the Canadian public will be and that, as we enter the final stretch, with the Olympic torch relay and winter sports season approaching, that VANOC will undoubtedly start to step up its promotion of the Games." VANOC Media Relations Manager Chris Brumwell: "Our understanding is that president Rogge was quite complementary in the story and the piece in question is really recognizing the potential that exists in the next six months, leading up to the Games" (Vancouver PROVINCE, 8/19). Meanwhile, Olympico President Keith Pelley, who heads CTV-Rogers' Olympic broadcast consortium, said of the Olympics, "I'm not saying it's recession-proof but ... if you were going to buy one thing in this marketplace, this would be it" (Vancouver PROVINCE, 8/20).
Jerseys Will Be Sold In Nike
Stores, On Nikestore.com
NORTHERN LIGHTS: Hockey Canada Monday unveiled its jerseys for the '10 Games, and the GLOBE & MAIL's Allan Maki noted, "Opinions varied -- and strongly -- on how the new sweaters looked and whether they should come with a $135 price tag." A Globe & Mail poll asked Canadians if they would spend $135 for the new Team Canada jerseys, and "roughly 700 people said they would; more than 11,000 said they wouldn't." One reader polled said the jersey is "dull. It's unexciting. It's unremarkable. ... It appeals to no one in particular." However, Hockey Canada officials are "confident they can reach, or better, the 120,000 jerseys sold for" the '02 Salt Lake City Olympics. Hockey Canada Senior Exec Scott Smith: "The number of jerseys ordered by the retail outlets is as large as we've ever seen and that includes 2002" (CTVOLYMPICS.com, 8/18). In Toronto, Rob Granatstein wrote under the header, "New Team Canada Hockey Jersey Too Native." Granatstein: "There are some interesting elements, and it's far from being offensive, but is this really the right choice to put on the chests of our multimillion-dollar athletes playing Canada's game? We've missed the mark, but we lit the lamp on political correctness. Hooray for us" (TORONTO SUN, 8/18).