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SBD/Issue 215/Sports Media
Should ESPN Reverse Decision To Ban All N.Y. Post Staffers?
Published July 28, 2009
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| ESPN To Review Its Ban Of N.Y. Post Staffers This Week |
DOUBLE STANDARD? SPORTS MEDIA WATCH reported ESPN has "violated its policy against reporting on civil suits involving athletes," as ESPN The Magazine's Shaun Assael reported on the suit against free agent WR Marvin Harrison in a "lengthy article" on ESPN.com. ESPN last week refused to initially cover the civil suit against Steelers QB Ben Roethlisberger "citing a policy against reporting on civil suits involving athletes." SPORTS MEDIA WATCH: "Why would ESPN hold back with Roethlisberger and rush to be first with Harrison?" ESPN "appears to have different standards for different athletes" (SPORTSMEDIAWATCH.BLOGSPOT.com, 7/27).
DEFENDING THEIR TURF: BROADCASTING & CABLE's Michael Malone writes with ESPN "poised to launch local sites" in N.Y., L.A. and Dallas, station execs in those markets are "inverting an old adage: If you can't join 'em, beat 'em." WFAA-ABC President & GM Mike Devlin: "I see it two ways: either they're formidable competition or we discuss the possibilities for partnership." One station GM whose market is "not yet being targeted" by ESPN said, "You don't want them in your market. What's so scary is that they're such a trusted brand that they'll get eyeballs no matter what they do." ESPN Radio Senior VP & Regional Manager Jim Pastor: "It's all very early, but I think we'll explore opportunities with our owned-and-operated stations. We'll decide where it makes sense" (BROADCASTING & CABLE, 7/27 issue).
FIGHTING BACK: American Cable Association (ACA) President & CEO Matthew Polka in a keynote address at the Independent Cable Show noted that ESPN360.com is pursuing a closed Internet business model that requires broadband access providers to pay fees based on their total subscriber base, and he said that small, independent cable operators have a right to be concerned if Web content providers decide to block consumer access to their Web sites until broadband access providers agree to pay wholesale access fees. Polka: "Here we have drawn a line in the sand. ACA will fight ESPN360.com and its business model clones because all they do is drive up the retail cost of broadband for everyone" (ACA).

American Cable Association Chief Says
ESPN360.com Drives Up Broadband Retail Cost







