Packers-Cowboys Sets Divisional Game Record Bisciotti: Fewer Ad Breaks Could Help Ratings ESPN OK With Schefter's Role With New League MLB, Mitú Partnering For Latino Digital Content Social Company SM2 Training College Athletes Fox Sports Launching SiriusXM Channel Social Studies: U.S. Figure Skating's Renee Felton NFL Divisional Overnights Down 3% Golden Knights Working On TV, Radio Deals NFL Considering Future Sunday Night Playoffs?
SBD/Issue 195/Sports Media
Fox To Use Twitter-Submitted Questions During All-Star Game
Published June 29, 2009
Fox Sports plans to integrate Twitter into its broadcast of the July 14 MLB All-Star Game in St. Louis with MLB on Fox reporter Ken Rosenthal answering Twitter-submitted questions from fans on-air during the game. Members of both the network’s on-air team and the FoxSports.com editorial crew additionally will tweet routinely before, during and after the event. Fox Sports’ Twitter feed dedicated to its baseball coverage, located at @mlbonfox, launched in April and now has more than 9,000 followers.