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SBD/Issue 184/The Back of the Book
ESPN Sports Poll: Interest In The WNBA
Published June 12, 2009
The ESPN Sports Poll, a service of TNS Sport, asked U.S. respondents from January through December '08 how interested they are in the WNBA. Those that are at least a little bit interested are considered fans and very interested are avid fans. Of the 11,986 respondents, 33.2% were WNBA fans, down from 34.8% in '07, while 6.4% described themselves as avid WNBA fans. Fans of the WNBA are also asked a series of questions about their attending and viewing habits. The following are attending and viewing responses of WNBA fans for '08 (ESPN Sports Poll).
|
WNBA GAMES ATTENDED DURING THE PAST 12 MONTHS
|
WNBA FANS
(n = 2,858) |
|---|---|
|
0
|
88.6%
|
|
1
|
4.7%
|
|
2
|
2.7%
|
|
3-4
|
1.5%
|
|
5+
|
2.5%
|
|
WATCHED WNBA GAME ON TV DURING PAST 12 MONTHS
|
WNBA FANS
(n = 2,837) |
|
Yes
|
49.4%
|
|
WNBA GAMES WATCHED ON TV DURING PAST WEEK
(asked during the season) |
WNBA FANS
(n = 484) |
|
0
|
69.9%
|
|
1
|
15.6%
|
|
2
|
7.7%
|
|
3+
|
6.8%
|
