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SBD/Issue 180/Sports Media
Tony La Russa Settles Lawsuit Against Twitter Out Of Court
Published June 8, 2009
|La Russa Says Key Issue Was
Unauthorized Use Of His Name
FAKE I.D.: In N.Y., Vacchiano & O'Keeffe noted one of the "unintended consequences" of Twitter is that "imposters are everywhere." A Twitter message under La Russa's name in April read, "Lost 2 out of 3, but we made it out of Chicago without one drunk driving incident or dead pitcher." The post was an "obvious reference to the deaths of two Cardinals pitchers since 2002 and La Russa's own DUI incident two years ago." Meanwhile, Eagles CB Asante Samuel last month Tweeted a Super Bowl guarantee that was reported locally, but Samuel "didn't have a Twitter account." Cowboys DE DeMarcus Ware and Steelers QB Ben Roethlisberger also supposedly made comments via Twitter despite not having an actual account. As of Friday, there were "10,848 people 'following' a fake account under" Colts QB Peyton Manning's name, while "another 17,084 were following a fake" account under Giants QB Eli Manning's name. Eli Manning: "I haven't gotten hurt by it. But it was important for Peyton and I to get it out there that we're not on Twitter. We won't be using it. So if anybody gets a message saying it's from Eli or Peyton, it's not us" (N.Y. DAILY NEWS, 6/7). In Philadelphia, John Gonzalez writes, "Bully for [La Russa] for taking on those who enable the nameless, faceless cyber-assassins who don't have the cojones to put their names on their cheap handiwork." Gonzalez: "Considering all the fake Twitter accounts that are out there ... Twitter could go under if every sports figure sued them" (PHILADELPHIA INQUIRER, 6/8).
Several Professional Leagues Tweet Useful
Information Like Scores, Schedules On Twitter
OUT OF BOUNDS: LPGA Commissioner Carolyn Bivens last month proposed having players tweet during competition and in Nashville, David Climer writes Bivens "doesn't get this." During her "four-year reign of error as LPGA commissioner, Bivens has repeatedly dropped the golf ball and in the process has helped devalue the women's pro tour." Now she is "all Twittered out." Tournament golf "does not lend itself to the on-course intervention of social media." Bivens is "grasping at straws in her attempts to make the LPGA more than an afterthought on the sports landscape." Climer: "Now it's Twitter. What's next, electronic digital messaging on golf bags?" (Nashville TENNESSEAN, 6/8).