Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/Issue 167/Sports Media
Staples Singers: ABC Sees 5.6 Overnight Rating For Lakers' Rout
Published May 18, 2009
|Lakers' Win Down 12.5%
From Comparable '08 Game
CABLE GUYS: ESPN earned a 5.4 cable rating and 7.352 million viewers for Lakers-Rockets Game Six last Thursday, marking the net's most-viewed basketball game ever. The previous record was held by Game Six of the Heat-Pistons Eastern Conference Finals in '06, which drew 6.602 million viewers. Lakers-Rockets Game Six earned a 13.0 local rating in L.A., and a 16.0 rating in Houston, marking the net's highest-rated NBA game in the Houston DMA (ESPN).