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SBD/Issue 152/Sports Media
NFL To Look Into Use Of Twitter And Web To Reveal Draft Picks Early
Published April 27, 2009
|NFL Will Review How Teams Announce Picks,
Determine If Policy Needs To Be Developed
TROJAN HORSE: The WALL STREET JOURNAL's Hannah Karp reports the Jets Saturday, after trading for the No. 5 pick to select QB Mark Sanchez, revealed the pick on Twitter, "texted it to their Jets Wireless subscribers and posted it to their Web site, all before ... Goodell made it to the podium to make the pick official" (WALL STREET JOURNAL, 4/27). Meanwhile, CNBC.com's Darren Rovell noted Sanchez is "briskly picking up followers at a 150-per-hour pace" for his Twitter feed following his selection Saturday (CNBC.com, 4/26). Sanchez has 7,993 followers at presstime (THE DAILY).
WEEKEND TWEETS: More than 48,000 fans followed the Draft via the NFL's Twitter pages this past weekend. Tweeting for the first time, Goodell amassed 3,690 followers, second to NFL Network's Rich Eisen, who drew 4,383 followers. Eisen posted 309 updates during the two-day draft. NFL Network analyst Jamie Dukes had more than 1,500 followers (John Ourand, Staff Writer). NFL Network’s Fran Charles said of Goodell using Twitter durign the Draft, "What is this world coming to?” (“NFL Total Access,” NFL Network, 4/24).