Judge Rules Against N.J.'s Sports Gambling Bid Attendance Notes Tweetpic Of The Day UCLA Re-Naming Facilities For Jackie Robinson Citrus Bowl Hosts First Event Since Work Began Cuban: NBA Should Support Legalized Gambling Whaley Named PGA Of America Secretary Padres Submit Bid To Host MLB All-Star Game Cornwell Leaving Morgan Stanley For PJT Partners Fans Snap Up Tix For Relocated Jets-Bills Game
SBD/Issue 145/Sponsorships, Advertising & Marketing
Wheels & Deals: Two Nationwide Races Secure Title Sponsorship
Published April 16, 2009
STAYING ON TRACK: NEMCO Motorsports Owner Joe Nemechek said of his first season in a driver/owner role, "Whenever you have to start paying the bills, that really makes you take note of what's going on. We've got five people working on our Sprint Cup car and two people full time working on the Nationwide car. ... There's a lot of things that go into it and you're trying to make all of the ends meet. If we can get someone on board (sponsor-wise), they're going to get their share of publicity out of this deal." Nemechek said he is "really close to some stuff" regarding sponsorship of his No. 87 Nationwide Chevy. Nemechek: "Hopefully we'll have something to announce real quick about Talladega coming up here in a couple of weeks. We've got so many deals out there and so many sponsors that we've talked to, hopefully one of these things is going to land pretty soon" ("NASCAR Now," ESPN2, 4/14).