Casino Royale: Harrah's To Become Signature Partner Of Citi Field

The Mets and Harrah's Entertainment Friday announced a multi-year marketing partnership in which Harrah's becomes a Signature Partner at Citi Field. The multi-platform deal includes naming rights to a Caesars-branded club seating area and designation as the exclusive casino partner for in-venue signage. The Caesars Club on the ballpark's Excelsior Level will be a 12,000-square-foot, 900-capacity and climate-controlled club (Mets). The VILLAGE VOICE's Roy Edsoro notes Harrah's will "have an advertising presence" at Citi Field and will "give the first 2,500 fans who arrive to the August 23 Phillies game a replica of the ballpark" (VILLAGEVOICE.com, 4/10).