SBD/Issue 138/The Back of the Book

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  • Overnight Nielsen Ratings From Weekend Sports Telecasts

    CBS averaged a 9.0/18 overnight rating for Saturday's NCAA men's basketball Final Four telecasts, up 7.1% from an 8.4/16 overnight last year. On NBC, the final round of the Shell Houston Open earned a 2.7/6, up 42% over last year's 1.9/4. Fox' telecast of the NASCAR Sprint Cup Samsung 500 from Texas earned a 4.2/10 overnight, down 10.6% from a 4.71/10 last year. The chart below lists overnight Nielsen ratings from weekend sports telecasts (THE DAILY).

    SHOW
    DATE
    NET
    TIME
    RAT/SHR
    American Le Mans Series: Acura Sports Car
    Challenge of St. Petersburg
    4/4
    ABC
    1:30-3:30pm
    0.5/-
    "Dick Vitale's All-American Special"
    4/4
    ABC
    3:30-5:00pm
    0.5/-
    Tennis: Sony Ericsson Open: Women's Final:
    Azarenka-S.Williams
    4/4
    CBS
    12:30-3:00pm
    0.9/3
    "State Farm Coaches' All-American Special"
    4/4
    CBS
    3:00-3:30pm
    0.8/2
    "The Road to the Final Four: Outside the Games"
    4/4
    CBS
    3:30-4:00pm
    0.9/2
    "The Final Four Show"
    4/4
    CBS
    4:00-6:00pm
    1.9/5
    NCAA Basketball Tournament: Final Four:
    Michigan State-Connecticut
    4/4
    CBS
    6:00-8:45pm
    8.7/18
    NCAA Basketball Tournament: Final Four:
    North Carolina-Villanova
    4/4
    CBS
    9:00-11:30pm
    9.3/17
    PGA Tour: Shell Houston Open: Third Round
    4/4
    NBC
    1:00-5:00pm
    1.5/4
    Horse Racing: Santa Anita Derby
    4/4
    NBC
    5:00-6:00pm
    1.6/4
    "NBA Countdown"
    4/5
    ABC
    12:30-1:00pm
    1.1/-
    NBA: Spurs-Cavaliers
    4/5
    ABC
    1:00-3:30pm
    2.3/-
    NBA: Suns-Mavericks
    4/5
    ABC
    3:30-6:00pm
    2.4/-
    "Best of College Basketball 2009"
    4/5
    CBS
    12:00-1:00pm
    0.8/2
    Tennis: Sony Ericsson Open: Men's Final:
    Murray-Djokovic
    4/5
    CBS
    1:00-3:00pm
    0.9/2
    LPGA: Kraft Nabisco Championship: Final Round
    4/5
    CBS
    3:00-6:00pm
    0.8/2
    NASCAR Sprint Cup: Samsung 500
    4/5
    Fox
    2:00-6:00pm
    4.2/10
    NHL: Wild-Red Wings
    4/5
    NBC
    12:30-3:00pm
    0.9/2
    PGA Tour: Shell Houston Open: Final Round
    4/5
    NBC
    3:00-7:00pm
    2.7/6

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