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SBD/Issue 137/Leagues & Governing Bodies
UFC's Dana White Apologizes For Comments In Profane Video
Published April 3, 2009
|Did White's Most Recent Rant
Finally Cross The Line?
WAY OVER THE LINE: YAHOO SPORTS' Kevin Iole wrote White's "outrageous tirade is unacceptable and needs to be addressed quickly" by UFC co-Owners Frank and Lorenzo Fertitta. White was "wrong when he snidely referred to Hunt's story as '(expletive) retarded.'" White in the video offended "gays, women and mentally handicapped people," and as a result "undid much of the good he's done while building the UFC into a billion-dollar business." The validity of Hunt's story "is immaterial," and what is "material is White's lack of regard for the collateral damage he caused." To boot, this "comes from a guy who does nearly as much charitable work as he does work to promote the sport" (SPORTS.YAHOO.com, 4/2). FOXSPORTS.com's Alex Marvez wrote under the header, "White's Rant Sends UFC Down Dangerous Path." White "has long chirped that [UFC] deserves mainstream media coverage." Marvez: "Well, he's got it now -- but for every wrong reason imaginable" (FOXSPORTS.com, 4/2). In San Jose, John Ryan writes, "That's the way, Dana. Just when your sport is gaining mainstream traction, give everyone a chance to again see it as a professional-wrestling-style freak show" (SAN JOSE MERCURY NEWS, 4/3).
WHAT WAS SAID: SHERDOG.com's Hunt in the original report claimed that managers and agents are "fast becoming an endangered species" at UFC and WEC events, as parent company Zuffa has "notified select fighter representatives that they will no longer receive credentials from the promotion to sit with their clients backstage on fight night." Hunt wrote the move is "yet another strike in a campaign to separate fighters from their business representatives." While Zuffa did not comment on the report, managers and agents said that the "silent treatment speaks to a greater issue that Zuffa is trying to keep hidden behind closed locker room doors." Many reps speculated that the order came from White (SHERDOG.com, 4/1). Hunt said, "I stand by the story, it's accurate. His reaction, I think it's more of a distraction from the actual story about the UFC and the managers and what's going on with them" (AP, 4/3).