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SBD/Issue 132/Facilities & Venues
NFL Giants Sold Out Of All Non-Club PSLs At New Stadium
Published March 27, 2009
|Over 70,000 PSLs Have Been Sold For New
Giants Stadium, Slated To Open In '10
TIME ON THEIR SIDE: Giants President & CEO John Mara said there is "no question the economy has had an effect" on PSL sales. Mara: "But I'm confident we'll be sold out long before we've opened up. We have a year and a half to go." Mara added that "about 90[%] of the season-ticket holders from Giants Stadium have committed to the licenses -- by paying a 20[%] down payment -- with some agreeing to buy fewer seats than they now have but some agreeing to buy more." Mara also said some seating zones "have been oversold and we'll have to move some people to their second choice." In N.Y., Richard Sandomir notes the Giants "hope the licenses will generate after-tax revenue of $185[M], which will be dedicated to paying off the bonds" on the $1.6B stadium (N.Y. TIMES, 3/27).