SBD/Issue 112/The Back of the Book

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  • ESPN Sports Poll: Which Sports Trading Cards Do Kids Collect?

    The ESPN Kids Poll, a service of TNS Sport, asks all respondents ages 7-11 if they collect sports trading cards. Those that do collect are asked to name which leagues. The chart below details answers from respondents ages 7-11 that do collect sports trading cards and the leagues that they collect for full year '08 and '07 (ESPN Sports Poll).

    Do you collect sports trading cards? (Yes)
    YEAR
    n =
    %
    '08
    1,018
    30%
    '07
    631
    29%
    For which pro leagues to you collect sports trading cards?
    LEAGUE ('08)
    n = 346
    LEAGUE ('07)
    n = 208
    MLB
    59%
    NFL
    50%
    NFL
    53%
    MLB
    46%
    NBA
    35%
    NBA
    31%
    NHL
    15%
    NHL
    8%
    MLS
    4%
    NASCAR
    5%
    NASCAR
    1%
    MLS
    5%

    Print | Tags: The Back of the Book
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