SBD/Issue 82/The Back of the Book

ESPN Sports Poll: How Much Do You Like Sports In General?

The ESPN Sports Poll, a service of TNS Sport, asked respondents from January-November '08 to rate how much they like sports in general. They were asked to rate themselves on a scale from zero to 10, where zero means you are not a sports fan at all, five means you are an average sports fan and 10 means you are a super sports fan. The chart below details where avid fans of the NFL, MLB, NBA, NHL, NASCAR, NCAA Football, NCAA Basketball and the PGA Tour rate themselves (ESPN Sports Poll).

Avidity Level
NFL
MLB
NBA
NHL
NCAA Basketball
NCAA Football
NASCAR
PGA Tour
n =
3,680
2,341
1,733
859
1,908
2,795
1,579
1,124
0
(Not a fan at all)
0.5%
0.4%
0.2%
0.5%
0.2%
0.4%
2.4%
0.7%
1
0.2%
0.3%
0.4%
0.4%
0.4%
0.2%
0.8%
0.2%
2
0.4%
0.9%
0.7%
1.2%
1.0%
0.3%
1.7%
0.9%
3
0.8%
1.1%
0.8%
1.6%
1.2%
0.9%
2.1%
1.7%
4
1.4%
1.1%
1.1%
2.4%
1.4%
1.4%
3.9%
0.9%
5
(Avg. Sports Fan)
11.2%
11.3%
9.8%
14.1%
11.9%
10.6%
18.7%
12.9%
6
6.9%
6.3%
6.5%
6.4%
5.0%
6.8%
7.8%
6.6%
7
15.5%
14.7%
11.6%
14.3%
13.6%
14.3%
12.8%
15.7%
8
21.9%
22.8%
18.5%
20.6%
20.2%
22.1%
15.9%
23.9%
9
12.4%
11.3%
12.4%
11.6%
11.0%
12.3%
8.1%
11.1%
10
(Super sports fan)
28.7%
29.9%
38.0%
27.0%
34.2%
30.7%
25.8%
25.4%
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