Quote of the Day

"It will be a lawsuit in 
a week against ESPN. 
That's stupid. It's so stupid 
I have no more comments
."

-- Adam "Pacman" Jones, who was released from the Cowboys yesterday, on an ESPN report that says Jones arranged an ’07 shooting in Atlanta (DALLASNEWS.com, 1/7). 

Thursday January 8, 2009 Vol. 15 — No. 76 Print This Issue

Top Stories

  • Far From Home

    The USOC’s search for a new CMO continues, and whoever emerges from the list of names floated earlier this week will have their work cut out for them. Longtime partner The Home Depot yesterday confirmed what was long-expected, that it is ending its sponsorship of the Olympics and Paralympics. The company had sponsored the U.S. Olympic team since '92 and has been one of its most active partners, with its innovative Olympics jobs program that allowed Olympians to work part-time at The Home Depot while getting paid and having time to train. In addition, the company also featured some of the better ad creatives incorporating athletes. This move adds to the challenges that executives in Colorado Springs face in their efforts to renew partners for the ’09-12 quadrennial, and comes as they are actively engaged in renewal negotiations with top partners AT&T and Bank of America. 

  • To Serve & Protect
    ATP selects former Nike exec Adam Helfant to lead Tour; contract provisions being finalized.

    On The First Tee
    Finchem says PGA Tour, teeing off from Hawaii, is "reasonably prepared" for economic hit; season opens with numerous notable absences.

    West Coast Customs
    Panasonic becomes Founding Partner of L.A. Live, gets product ties within AEG-owned or promoted properties in North America.

    Ready For Some Football
    Ad inventory sold out for tonight's BCS title game on Fox; Readers predict 15.6-17.0 rating.

    Strong As An Oak
    Major League Gaming secures $7.5M of financing from longtime backer.

    Chomping At The Bit
    Gators, Sooners look to cash in from tonight's game; UF's Foley highest-paid D-I AD.

    High-Rent District
    Final tab for Nationals Park is $693M, up from $631M budget agreed upon when approved in '06.

    Lift, Clean & Place 
    LPGA, overhauling entire structure, creates three new divisions, cuts CMO and COO positions.

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