SBD/Issue 49/Sports Media
Published November 21, 2008
MORE BCS FALLOUT: The AP's Tim Dahlberg wrote under the header, "BCS Sells Out; We Pay Price." The BCS, in selling its rights to ESPN beginning in January 2011, "sold out more than 15 million U.S. households," and they "did it for the money." Dahlberg: "It's just business as usual, and the business in this case is college football, which long ago gave up the pretense of being anything other than a big money factory for the schools that play it. Can't afford cable or satellite TV? Too bad, but you're not the demographic advertisers want watching anyway" (AP, 11/19). But in Orlando, Dave Darling writes the ESPN/BCS partnership is "not a bad deal for college football and its fans." No network has "more resources and can devote more time to covering this sport than ESPN" (ORLANDO SENTINEL, 11/21).
Comcast SportsNet Philadelphia To Re-Air
Key Games From Phillies' World Series Run
END OF THE LINE: MSG Media President Mike Bair said that MSG Network's nightly "MSG, NY" will no longer "exist in its current form, effective at the end of the calendar year." On Long Island, Neil Best reported the program "will be 'repurposed' as something more closely resembling a traditional postgame show and generally will appear only on nights the Knicks and/or Rangers play." Bair said that the show will cover "more than just those two teams, including other local hockey teams on Rangers game nights." Best wrote the show was an "unusual blend of sports and entertainment, primarily focused" on MSG events. Bair said that he does "not anticipate job losses of MSG staff." Meanwhile, MSG also will cancel its weekly "Hockey Night Live" (NEWSDAY, 11/20).
NOTHING NEW: SPORTINGNEWS.com's Dave Larzelere writes three episodes into its "highly publicized run," ESPN.com's original online series "Mayne Street" is charting the "heavily trodden path of many bland sitcoms that have come before." The principal characters are a "collection of network comedy archetypes straight out of central casting" (SPORTINGNEWS.com, 11/20).