World Cup Final Sets Soccer Record In U.S. Time Inc. Buys Companies That Will Form SI Play Seattle Market A Boon For Gametime App World Cup's Overnight Rating Tops '99 Final NBC Generally Praised For NASCAR Coverage Turner Sports Reinstates Greg Anthony Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years
SBD/Issue 41/Sports Media
Published November 11, 2008
BUSINESSWEEK's Tom Lowry noted if the Univ. of Texas' (UT) planned sports network, tentatively named the Longhorn Sports Network, "gets off the ground, it would be the first time a university has created its own sports network seeking broad distribution." IMG College Senior VP Pat Battle: "Texas has such an incredible fan base and such great content through all its sports programs that we feel a network like this will have a real following." Battle is "hoping the network will launch next fall." Lowry noted a "big sticking point for distributors is knowing which sports and which games the university network will be able to show." The net will show a "range of sports, from baseball to track and field," but it currently does not have rights to any UT football games, which "raises doubts about what kind of an audience the network could attract" (BUSINESSWEEK.com, 11/7). A Fox spokesperson said FSN is "not in any conversations with [UT] about selling back rights to them" (THE DAILY).
NFL Official Says Red Line Was Misplaced
For Controversial Play In Giants-Eagles Game
HIGH HOPES: Macrovision is "confident it will sell Television Games Network (TVG) before year's end" despite the current economy. Macrovision President Fred Amoroso: "I'm confident we'll be able to sell (this property). We are in the final phase of this process" (THOROUGHBREDTIMES.com, 11/6)....NYRA has created pages on social networking sites Facebook and MySpace in an attempt to reach a younger demo (NYRA).