SBD/Issue 11/The Back of the Book

ESPN Sports Poll: Where Do Go Online For Your Sports Info?

The ESPN Sports Poll, a service of TNS Sport, asks respondents age 12+ that have access to a personal computer (PC) if they ever use that PC to get sports information. Those respondents that do are asked how many hours per week they spend accessing sports information, and what sites they visit most often for sports information. The following are responses provided for '07 vs. '01 (ESPN Sports Poll).

Do you ever use a PC to get sports info?
'07
'01
Yes
n = 5,796
47.5%
Yes
n = 4,644
40.4%
No
n = 6,414
52.5%
No
n = 6,864
59.6%
How many hours per week do you access sports info online?
'07
'01
<1
n = 1837
32.2%
<1
n = 848
34.9%
1
n = 1703
29.9%
1
n = 761
31.3%
2
n = 818
14.4%
2
n = 341
14.0%
3
n = 353
6.2%
3
n = 143
5.9%
4
n = 197
3.5%
4
n = 75
3.1%
5
n = 256
4.5%
5
n = 96
3.9%
6
n = 74
1.3%
6
n = 20
0.8%
7
n = 104
1.8%
7
n = 21
0.8%
7+
n = 357
6.3%
7+
n = 126
5.2%
What sites do you visit most often for sports info?
'07
'01
ESPN.com
n = 2371
43.8%
ESPN.com
n = 1427
42.7%
Yahoo
n = 922
17.1%
NFL.com
n = 365
10.9%
NFL.com
n = 705
13.0%
Yahoo
n = 350
10.5%
FoxSports.com
n = 532
9.8%
CNN/SI
n = 300
9.0%
Pro team sites
n = 366
6.8%
AOL Sports
n = 245
7.3%
MSN
n = 350
6.5%
Pro team sites
n = 218
6.5%
CNN/SI
n = 348
6.4%
MSN
n = 213
6.4%
MLB.com
n = 316
5.8%
NASCAR.com
n = 211
6.3%
NASCAR.com
n = 290
5.4%
CBSSports.com
n = 200
6.0%
Google
n = 278
5.1%
NBA.com
n = 192
5.7%
CBSSports.com
n = 270
5.0%
FoxSports.com
n = 138
4.1%
NBA.com
n = 242
4.5%
MLB.com
n = 132
3.9%
College Web site
n = 213
3.9%
College Web site
n = 111
3.3%
AOL Sports
n = 179
3.3%
NBCSports.com
n = 106
3.2%
NHL.com
n = 87
1.6%
Local papers
n = 102
3.0%
None
n = 204
3.8%
None
n = 112
3.4%
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