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SBD/Issue 11/Leagues & Governing Bodies
Roger Goodell Discusses CBA Negotiations, NFL TV Revenue
Published September 26, 2008
|Goodell Discusses Labor Talks,
NFL TV Revenue In Q&A
FLAG ON THE PLAY: When asked "how serious a threat to the league" players' off-field troubles are, Goodell said, "It is serious to our brand. People expect certain behavior from people associated with the NFL. It's a privilege to play in this league, not a right, and I think our players are starting to get that message clearly. ... The vast majority are super young men, but when they reflect poorly on the NFL and other players, they have to understand the consequences, and I believe they're getting that message" (FORTUNE, 9/29 issue).