Classified Advertisements Runner's World Publisher Talks Boston Marathon UFC Projected To Sell Out In Orlando Emmert Defends Scholarship Values, Insurance Plan New Bucks Owners Open To Local Investors Bengals, County Reach Stadium Upgrades Deal Bettman Praises Shanahan's League Office Work Dierdorf Joins Michigan Booth For Football Louisville, Adidas Ink Five-Year Extension SBJ In-Depth: Action Sports
Upcoming Conferences and Events
SBD/Issue 198/Sponsorships, Advertising & Marketing
New Nike Tennis Commercial Reveals Roger Federer's "Coach"
Published July 3, 2008
|Watch The Clip|
GREAT SCOTT! CNBC's Darren Rovell reported Nike plans to release its new Hyperdunk shoe in a teal version to resemble the “Air McFly” shoes actor Michael J. Fox sported in the ’89 film “Back To The Future II.” Fewer than 1,000 pairs of the shoes will be produced. Nike is not using “Back to the Future” or the word “McFly” in relation to the shoe, as sources said that Nike is “trying to figure out just how much NBC Universal, which owns rights to the film,” wants to be associated with the project (CNBC.com, 7/2).