Sports World Mourns Nelson Mandela Chargers Get 24-Hour Extension To Sell Out Senators Unveiling New Arena Video System AFL PredatorsMoving To UCF's Arena National Finals Rodeo Could Draw 170,000 ESPN Tabs McKinney For SEC Network Ads Blatter Hopes World Cup Venue Will Be Ready Yankees Still Want To Be Under Luxury Tax FIFA Increases World Cup Prize Money
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Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Crawley at 704-973-1525 or firstname.lastname@example.org.
On the eve of the Summer X Games in Los Angeles, the event finds itself a mature property working to maintain relationships with a maturing audience. At the same time, the X Games producers know they have to stay relevant to a young core audience drawn to action sports and the new generation of athletes. This In-Depth will look at the fresh ways the X Games and action sports as a segment are positioning themselves and the way sponsors are using them to reach key demographics. Publishing Date: July 28 Ad Close: July 14 Materials Close: July 16
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