Quote of the Day
"If AB pulls out of some of its bigger deals, the question is: 'Is it realistic for the sports properties to expect the same price tags going forward?'"
-- Engage Marketing Founder Kevin Adler, on possible ramifications for sports marketing if Anheuser-Busch is acquired by InBev (WALL STREET JOURNAL, 6/13).
Top Stories
Plenty of people appear tired of the Boston sports scene, but there do not seem to be any signs of the region’s pro teams' success abating soon. The Celtics' Game Four win earns a 10.4 overnight rating on ABC. Meanwhile, CNBC offers a virtual three-hour commercial on the Boston sports landscape, broadcasting live from Fenway Park on a sun-drenched morning. Red Sox President & CEO Larry Lucchino details renovations at Fenway and picks out his favorite seats at the park, while a report shows how the Sox are a sports leader with their green initiatives. The Patriots also get into the action, as Robert Kraft adds the Jacobs family and Wyc Grousbeck to the city’s sports group of owners who "are rooting for one another.”
CNBC Broadcasts Live From Fenway Park
Halfback Screen-ing
Ralph Wilson, other Bills execs may be subpoenaed in hit-and-run surrounding Marshawn Lynch.
Wrong Way On A One-Way Track
ESPN Ombudsman calls special “SportsCenter” coverage of Spygate a “runaway train of inflammatory speculation."
Blood, Sweat & Tires
American Red Cross targeting NASCAR fans in first real consumer marketing effort.
Something To Build On?
Did China consider the post-Olympic future of its Beijing Games venues?
Movers & Shakers
Former NHL exec Keith Ritter hangs his own shingle; Chuck Steedman leaves FSG for Hartford arena gig; longtime Jets PR exec Rob Colangelo joins Tigers.
Managing Partners
Univ. of Nebraska to vote on $110M IMG deal; IMG lends support to Clemson.
Put Some Spin On It
Will Leitch lists sports' 10 worst broadcasters, from "most condescending" to "foundation of inaccuracies."





