Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/Issue 174/Sports Media
Writer Says CBC's Reluctance To Cover Crosby A Disservice To Net
Published May 30, 2008
|Writer Calls Out The CBC For Its
Reluctance To Cover Crosby
HOCKEYTOWN: In N.Y., Richard Sandomir reports NBC's broadcast of Red Wings-Penguins Game Three drew an 18.2 rating in Detroit, 14% above ESPN's coverage of Pistons-Celtics Eastern Conference Finals Game Five. Sandomir notes "hockey's win over basketball was partly because of its game being on NBC, a broadcast network, and the NBA game being seen on a cable network" (N.Y. TIMES, 5/30).