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SBD/Issue 149/Sports Industrialists
CBS Exec VP Tony Petitti Tapped To Run New MLB Network
Published April 24, 2008
MLB has hired CBS Exec VP & Exec Producer TONY PETITTI to run MLB Network, which is scheduled to launch in January. A formal announcement will be made this afternoon. Petitti's production skills earned him a sterling reputation at CBS Sports, and sources say he is making the move because he wants to run his own show. At CBS, Petitti reported to News & Sports President SEAN MCMANUS, who has deep relationships with several leagues. "Tony was a strong number two to Sean at CBS Sports, but the leadership position was not available to him," according to a source with knowledge of the deal. McManus: "There are not too many executives that have the programming, production and business affairs experience that Tony has. There isn't a better executive in my mind to take on a challenge like the MLB Network." Petitti will remain at CBS until June 1.
SEARCHING FOR A CEO: MLB in March hired executive search firm Spencer Stuart to find a CEO, who will report to the net's board, which consists of five owners, two MLB execs and two network partners: Royals Owner DAVID GLASS, White Sox Chair JERRY REINSDORF, Red Sox Chair TOM WERNER, Mets co-Owner JEFF WILPON and A's Owner LEW WOLFF, MLB President & COO BOB DUPUY and Exec VP/Business TIM BROSNAN, along with DirecTV President CHASE CAREY and Comcast COO STEVE BURKE. The CEO is expected to collaborate on a day-to-day basis with Brosnan. MLB Senior VP/Broadcasting CHRIS TULLY is expected to be tapped as COO, reporting to Petitti.







