SBD/Issue 142/Sports Media

Par For The Course: Roundup Of Reviews From The Masters

Writer Lauds CBS For Its Final
Round Coverage Of The Masters
CBS Sunday for its coverage of the final round of The Masters "did numerous things well ... as it usually does," according to Richard Sandomir of the N.Y. TIMES. Sandomir: "Whenever [commentators] Peter Kostis and Nick Faldo chat, especially to each other, I'm ready to listen. Same with Peter Oosterhuis and David Feherty." Kostis is CBS' "best analyst, a clear-talking, candid teacher. His new toy, a red line that animatedly traces the trajectory of tee shots, is simple and illuminating, but it was used much too cautiously Sunday." Additionally, the 3-D hole animations "beautifully illustrated Augusta's maddening contours, but they're luxuries, especially in the final round, if they take more than 15 seconds to describe, and most of them did." CBS should "put them online in 2009." However, CBS' announcers "rarely gave the length of a putt -- my count was four times -- an omission akin to not giving outs with the balls and strikes." And the broadcast crew, "evidently lacking ShotLink's technology, tried to describe mounds and plateaus and undulations, but it was not satisfactory." The "absence of distances, even informed estimates from professionals with microphones, was stunning" (N.Y. TIMES, 4/15). In St. Petersburg, Tom Jones wrote there is "no other sporting event -- not even the Super Bowl -- where the network (in this case, CBS) constantly jams down our throats how special the event is. With host Jim Nantz using a thesaurus as a script and the commentators rarely going more than three sentences without talking about how great the Masters is, the coverage feels more like a cult meeting than a golf tournament" (TAMPABAY.com, 4/14).

ESPN:  In Oakland, Dave Del Grande writes ESPN's "first swing at live Masters coverage was a home run. Especially the event's par-3 competition" (OAKLAND TRIBUNE, 4/15). In Illinois, Tim Cronin writes The Masters Live online webcast was a "huge success." Cronin: "The stately golf tournament at Augusta National proved beyond doubt that television will come to the Web faster, and with a better picture, than the Web will come to the telly. ... Live all-day coverage of five holes from Augusta National without commercials, for free? It makes those stilted mentions of the patrons and second cut palatable" (DAILY SOUTHTOWN, 4/15).

Immelman Reads Top Ten List On
Last Night's "Late Show" On CBS
MAKING THE ROUNDS: In Boston, Steve Bulpett notes The Masters winner Trevor Immelman sat courtside for last night's Celtics-Knicks game at MSG and was introduced to the crowd during a first-quarter timeout, while the theme to “Caddyshack” played on the PA system. Immelman was "invited into the Celtics dressing room" at halftime. Celtics coach Doc Rivers: “It was great. Half the guys didn’t know him. It was really cool. They all gave him a nice standing ovation and shook his hand” (BOSTON HERALD, 4/15). Immelman yesterday also appeared on CBS' "Late Show," where he was the subject of the Top Ten list. Immelman read the “Top Ten Ways Trevor Immelman’s Life Has Changed Since Winning The Masters” (“Late Show,” CBS, 4/14).

10) “I’ve been elevated from 'Unknown' to 'Obscure.'”
9) “Thanks to the prize money, I no longer have to buy generic root beer.”
8) “Suddenly I don’t look so foolish for trademarking ‘Immelmania.’”
7) “I’m BFF’s with Lauren and Heidi from the ‘The Hills.’”
6) “President Bush called to congratulate me on winning Wimbledon.”
5) “When my caddy recommends a club I can say, 'Excuse me, how many Masters have you won?'”
4) “Invited to Masters Winners Week on ‘Jeopardy.’”
3) “I get a lifetime supply of them little pencils.”
2) “Guess who’s playing 36 holes with the Pope this weekend?”
1) “Get to put my arm around Tiger Woods and say, ‘Maybe next year.’”

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