VF Corp. Mum On Majestic Sale To UA Could Disney Really Let Go Of ESPN? Nike Files Flurry Of Tech Patent Former MLBers Launching Private-Equity Fund Under Armour Changing Stock Ticker Symbols Dick's Keeping 22 Sports Authority Stores ESPN Financials Lower In Disney's Q4 New Adidas CEO Scales Back Struggling Reebok Adidas Reports Higher-Than-Expected Q3 Earnings Intel Signs Deal To Acquire VR Company Voke
Merchandise Trailer Cutbacks, Earnhardt Help MA Post Q1 Profit
Published April 15, 2008
|Earnhardt Jr. Merchandise Helps Motorsports
Authentics Post First Profitable Quarter
POSITIVE OUTLOOK: NASCAR SCENE's Bob Pockrass reported MA execs are "cautiously optimistic about breaking even this year." MA, "at least in part," reaped the benefits from Earnhardt's change from Budweiser to National Guard and Amp, "as well as the change in his team and number." MA lost $6.5M in Q1 '07 and "nearly $43[M]" total last year. Pockrass noted there are "still some merchandise haulers that are not making money and will be re-evaluated" (SCENEDAILY.com, 4/10).