SBD/Issue 141/The Back of the Book

Overnight Nielsen Ratings From Weekend Sports Events

Overnight Nielsen ratings for the first weekend of coverage of the NHL Stanley Cup Playoffs on NBC were down compared to '07, when coverage did not go up against The Masters. On Saturday, the net earned a 1.0/3 overnight for Predators-Red Wings, down 16.7% from a 1.2/3 for regional coverage last year. On Sunday, Flyers-Capitals earned a 1.0/2 overnight, also down 16.7% from a 1.2/3 for Flames-Red Wings last year. The following lists overnight Nielsen ratings from weekend sports events. Ratings for Fox were not available at presstime (THE DAILY).

SHOW
DATE
NET
TIME
RAT/SHR
"Links to Legends" (taped)
4/12
CBS
1:30-2:30pm
0.7/2
"Eighties at Augusta" (taped)
4/12
CBS
2:30-3:30pm
1.5/4
Golf: The Masters: Third Round
4/12
CBS
3:30-6:00pm
6.1/14
NHL: Stanley Cup Playoffs: Western Conference
Quarterfinals: Predators-Red Wings: Game Two
4/12
NBC
2:00-5:00pm
1.0/3
Ironman World Championship 70.3 (taped)
4/12
NBC
5:00-6:00pm
0.7/2
"NBA Countdown"
4/13
ABC
12:30-1:00pm
1.4/-
NBA: Raptors-Pistons
4/13
ABC
1:00-3:30pm
1.8/-
NBA: Spurs-Lakers
4/13
ABC
3:30-6:00pm
2.8/-
"Jim Nantz Remembers Augusta:
The 1978 Masters"
4/13
CBS
1:30-2:30pm
1.5/4
Golf: The Masters: Final Round
4/13
CBS
2:30-6:00pm
8.9/18
National Heads Up Poker Championship (taped)
4/13
NBC
12:00-2:00pm
1.5/4
NHL: Stanley Cup Playoffs: Eastern Conference
Quarterfinals: Flyers-Capitals: Game Two
4/13
NBC
2:00-4:30pm
1.0/2
Gymnastics: Pacific Rim Championships (taped)
4/13
NBC
4:30-6:00pm
1.3/3
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